Bodek and Rhodes Case Study
With Mailscape®, creating custom reports is a snap! The monitoring features are simple and the summary console gives a quick and easy glance at the health of the server."
- Eliminated need for daily monitoring
- Eliminated need for manual report generation
- Enhanced sales performance of inside and outside sales teams
- Removed the need for sales personnel to perform tedious tasks
- Provided customizable reports to different business groups
ABOUT THE CUSTOMER
Bodek and Rhodes is one of the nation’s leading
wholesalers of imprintable apparel and accessories.
Started in 1939 by Ed Bodek and Harry Rhodes, the
company was originally a wholesale clothing business
to the retail market. In the 1980s, however, the company shifted to servicing the imprintable activewear
niche market. Today, Bodek and Rhodes offers an
impressive 37 different brands of apparel to their
network of screen printers, embroiderers, promotional products and uniform companies. Bodek and
Rhodes is a family-owned business headquartered in
Philadelphia, PA, with five warehouses nationwide.
The company delivers award-winning customer service and is proud to provide the best accuracy record
in the field.
Enhance and develop sales performance of both their Inside and Outside Sales Teams.
Traditionally, Bodek and Rhodes’s management used inbound and outbound call volume as a
means of measuring the performance and productivity of their sales teams. Recently, several
members of their sales teams approached the Vice President of Business Development, Sam
Gerber, with the fact that they spend a majority of their time and effort communicating with
clients via email. Armed with this newly-found knowledge,the network administrator for Bodek
and Rhodes’s, Barbara Campbell, decided to search for a solution that would capture key email
statistics and monitor the sales teams’ performance and productivity
Most of the products the IT team initially came across did not match the company’s needs—
they were either too complex or too expensive. “The word overkill comes to mind when I think
about the other products we considered before we found Mailscape ®,” says Campbell. “The
products had lists of features that we would never use, were beyond our budget, and has excessive technical requirements.”
Utilize Mailscape® Detailed Message Traffic Reports to Optimize Sales Team Performance.
Campbell was on the hunt for a product that provided customizable, easy-to-read reports and
was also easy to administer. According to Campbell, “Mr. Gerber was looking for a cost-effective tool that would provide management with the vital email statistics they needed to monitor
the sales teams’ performance.” When Campbell first saw Mailscape ®, she knew it was a perfect fit. Campbell states: “ENow’s professional support staff was able to set up the application
in less than an hour. Once setup was complete, the rest was easy.”
Bodek and Rhodes gets Mailscaped®!
Mailscape® is a unique and innovative systems management tool that combines all the key elements of Exchange monitoring, administration and reporting in a single solution. Mailscape®’s
sleek dashboard now provides Bodek and Rhodes with vital information about each server’s
current state and growth rate to facilitate proactive Exchange management.
Barbara Campbell found exactly what the IT team was looking for in Mailscape®. Several
features reduced the need for Bodek and Rhodes’s sales personnel to perform tedious tasks.
One such tool is the report scheduler, which eliminates the need for manual report generation.
System alerts also eliminate the need for daily monitoring. Campbell agrees: “With Mailscape®, creating custom reports is a snap! The monitoring features are simple and the summary
console gives a quick and easy glance at the health of the server.”
Right away, Mailscape® provided management with customizable reports which could generate email statistics showing monthly, weekly, or daily data for an individual, a department or the
entire company. The VP of business development was impressed with Mailscape®’s simplicity.
Gerber states: “What’s nice about this tool is that it’s simple enough that management can use
it just as easily as the IT team can. It also helped disseminate information across all levels of
our company. With MaiIscape®, our sales team is now much more efficient and productive
with their email communications.”